Really depends on what you are trying to do. Do you know the niche you are in. What keywords are most relevant to your market. The basics first then you could go into software. I use 6 different suites for tracking promotion and landing page variant testing you name it. Have a game plan and go from there.
I used web ceo when I first started and was pretty solid.
dont use softwares.. they will harm your website rankings in long term..
better to use.. ethical ways for promoting your website
Really depends on what you are trying to do. Do you know the niche you are in. What keywords are most relevant to your market. The basics first then you could go into software. I use 6 different suites for tracking promotion and landing page variant testing you name it. Have a game plan and go from there.
I used web ceo when I first started and was pretty solid.